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Palm introduces first Windows-based smartphone
26 September, 2005
by Robert Dutt

After competing for most of a decade in the mobile device space, Palm and Microsoft have become partners, as the former will use the latter's Windows Mobile 5.0 operating system for a new generation of its Treo line of smartphones.
Microsoft chairman Bill Gates joined Palm CEO Ed Colligan at a press conference in San Francisco to show off the long-rumored Windows-powered Treo for the first time. The duo were joined by Denny Strigl, president of Verizon Wireless, the U.S.-based carrier who will be the first to offer the new and yet unnamed member of the Treo family.

"There's been a lot of speculation about this relationship, and it's clearly the case where Microsoft and us have previously competed, sometimes rather vigorously." Colligan said. " But things have changed -- we're not in the OS business, so we can partner with others; our product line has changed from single-use handhelds to smartphones; and Microsoft's product has changed."

Colligan said that Microsoft approached Palm about Palm devices running Windows Mobile several years ago, and the companies have been working on the project ever since. He stressed that Palm would only build on Windows Mobile when it saw opportunities to innovate and make something new, and Gates confirmed that part of Microsoft hoped to get out of the partnership were new and unique products based on Windows Mobile.

"We've lusted after some of those things that they do well, and wanted to merge them with the things that we do well," Gates said. "We've take the best work of all three of these products [Windows Mobile, Treo and Verizon's high-speed network] and created a product that will be in incredible demand."

The companies showed off little Palm-isms that it was bringing to Windows Mobile, including a system to standardize voice-mail controls with on-screen icons, and the ability to send a caller a quick text message to explain why they weren't answering a call while in a meeting or otherwise occupied.

The phone will be Palm's first 3G product, offering high-speed data connections that Gates said will make the product very attractive to business users. But initially, the company will only be offering the new Treo through Verizon Wireless, using its EV-DO network for data. Colligan did not comment on the possibility that other carriers would offer a Windows-based Treo on other 3G networks, or on a traditional lower-bandwidth wireless data network. However, high-speed data is key to reaching the market, Gates said.

"In our view, every professional will have a phone that connects to their e- mail, and to Microsoft Office," Gates said. "But that opportunity is not very well penetrated today."

Back in the original days of the handheld computing market, Palm held a massive market share, but has seen that erode steadily to the variety of vendors offering Windows Mobile-based devices. Palm managed to recreate itself around the Treo line smartphones it acquired when it bought Handspring, but even in that space, Windows Mobile vendors have been nipping at its heels.

Colligan stressed that this was not a wholesale move away from its namesake Palm OS by Palm, but rather an extension of the Treo family, something Colligan said was necessary to reach new customers, most notably in large companies that have decided on Windows everywhere.

The companies declined to provide other details of the product, aside from the fact that it will be powered by an Intel processor. Colligan said that the phone would be out "very early" next year, but the company said in a statement that it would be available "earlier than the second half of 2006." Pricing was also not disclosed, although Colligan did hint that it would be more expensive than some contemporaries because of the EV-DO radio in the system.

 
 

Reprinted by permission of Integrated mar.com (integratedmar.com), EchannelLine © Copyright 2005 Integratedmar.com Corporation.

 
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