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Intel unveils improved Itanium processor line

20 July, 2006
By Liam Lahey

Intel Corp.'s release of five new products in the dual-core Intel Itanium 2 processor 9000 series are said to be a vast improvement on the previous generation in terms of performance and power consumption compared to existing, single-core Itanium chips
To that end, the flagship 9050 model features two complete processing cores and nearly triples the cache or memory reservoir versus Intel's previous generation. It also can execute four instructions or threads per processor enhanced via hyper-threading technology.

The Intel dual-core Itanium 2 processors boast more than 1.7 billion transistors that offer new features to the Itanium processor line for virtualization capabilities, enhanced cache reliability, and other mainframe- like capabilities, officials said.

The problem with Itanium is that it's largely viewed as a dead end technology supported largely by old big iron companies, explained Rob Enderle, principal analyst for The Enderle Group in San Jose, Calif.

The latest version looks good, he said, but once Dell abandoned the platform and AMD stepped in with a strong transition platform, which Intel responded to, Itanium appeared to be off in a design cul-de-sac that didn't appear to have a long term future.

"Itanium servers haven't been a big hit with the enterprise client base, they are being sold and implemented at the very high end but mainframes are still being sold and installed as well," he said. "In the end, the platform lacks momentum and while this is by far the best Itanium offering to date, unless they can show a real future for this platform it is likely that momentum will continue to be elusive."

For specialized channel partners this doesn't mean there isn't some opportunity, because there is, Enderle reasoned.

"Itanium products carry good margins but sales cycles are relatively long and the work is generally very custom," he said. " If you aren't already in this market this probably still isn't a time to enter. If you are here, the improvements are real, so exiting would be premature as well."

According to Pat Gelsinger, senior vice president and general manager, Intel's Digital Enterprise Group in Santa Ana, Calif. the broad system and software support for Itanium 2 processors enables CIOs to move away from aging and expensive legacy systems toward standard-based computing and business innovation.

"In virtually all areas, momentum for Itanium-based systems is growing," he said. "More applications were added during the first half this year than were available in 2003 and more than 70 per cent of the top Global 100 companies are choosing Itanium technology. In addition, the Itanium Solutions Alliance has committed $10 billion (U.S.) of hardware support through 2010 to the architecture."

Dual-core Itanium 2-based systems targets business analytics, large data warehouses, and HPC (high performance computing).

The Itanium 2 processor's EPIC architecture design provides high levels of parallelism and computational capabilities, driving greater efficiency into analytics applications and business intelligence software, Intel said.

Microsoft Windows Server 2003 and SQL Server 2005 run on the new dual- core, multi-threaded Itanium 2 processor, with Microsoft officials stating, "Microsoft is resolute in its support of the Itanium architecture, today and in the future."

Intel's virtualization technology (VT) is built into Itanium 2 processors to enhance support for OEM and industry virtual machine monitors to provide a platform for consolidating proprietary solutions onto industry standards- based servers. In general, virtualization can help lower the total cost of ownership by assisting with the migration and consolidation of different software applications from proprietary platforms to industry standard hardware and operating systems.

"It is wise to remember that processor announcements aim to inform three general audiences: OEM partners, ISV partners, and end customers. If along the way one can scrape the scales from the eyes of non-customers and non- partners or bloody the noses of competitors then all the better, but it is not required," said Charles King, president and principal analyst for Pund-IT Inc. "The primary goal of such announcements is to assure people who buy or sell your products that everything is peachy."

For Intel in general and the Itanium 2 9000 in particular, that is no easy task, King said. The company is currently in a slump resulting in missed earnings, faltering efforts, sold-off business units, layoffs in the thousands, and more layoffs planned. Moreover, these latest Itanium chips are late being released by about a year and the platform's prospects have been complicated by the continuing rise of 64-bit x86 computing solutions.

"The new chips provide a significant performance boost over previous generation Itanium solutions, always a plus in the cycles-happy enterprise server market, and they also highlight Intel's ongoing power-efficiency strategy," King said. "These points should give the company's oft- beleaguered OEM partners and their patient customers a smile or two.

"However, while the new performance specs are notably better than earlier Itanium iterations, they are not likely to attract many customers from competitors or to stand up to IBM's next update of its POWER 5+ machines."

Itanium will enjoy a gradual rise in market position largely as a result of continuing efforts by HP and its partners, he added.

"That is a better result than many have assumed, but it falls far short of the success Intel and its IA-64 partners continue to claim," he said.

Intel dual- and single-core Itanium 2 processors are shipping with systems coming available in late August and growing throughout the year. Intel's pricing for each is as follows (in U.S. currency):

Dual-Core Itanium 2 processor 9050 1.6GHz 24M 533/400 MHz -- $3,692

Dual-Core Itanium 2 processor 9040 1.6GHz 18M 533/400 MHz -- $1,980

Dual-Core Itanium 2 processor 9030 1.6GHz 8M 533/400 MHz -- $1,552

Dual-Core Itanium 2 processor 9020 1.42GHz 12M 533/400 MHz -- $910

Dual-Core Itanium 2 processor 9015 1.4GHz 12M 400 MHz -- $749

Itanium 2 processor (single core) 9010 1.6GHz 6M 533/400 MHz -- $696

 

 
 

Reprinted by permission of Integrated mar.com (integratedmar.com), EchannelLine © Copyright 2006 Integratedmar.com Corporation.

 
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